Political Mobilization concerns informing and activating legitimate stakeholders that are under influence of an issue or a case, as well as getting them to engage in the process. Political Mobilization will typically also include stakeholders who in principle are not included in a given agenda, however, still are being directly or indirectly affected by a political decision. To mobilize legitimate individuals’ interest within a given case and issue can be a powerful and vital tool in the process of addressing the issue towards key decision-makers.
Policy Group has substantial experience within the establishment of those platforms giving rise to interest and commitment within different types of cases. Political Mobilization also concerns making grass-roots levels aware of positive aspects of a given decision, and at the same time creating a political momentum for a given case that would otherwise not have been prompted for.